< Back to previous page
Publication
The added value of social media data in B2B customer acquisition systems : a real-life experiment
Journal Contribution - Journal Article
Journal: DECISION SUPPORT SYSTEMS
ISSN: 1873-5797
Volume: 104
Pages: 26 - 37
Publication year:2017
BOF-keylabel:yes
IOF-keylabel:yes
BOF-publication weight:6
CSS-citation score:2
Authors:International
Authors from:Higher Education
Accessibility:Closed