< Back to previous page
Researcher
Yana Avramova
- Research Expertise:Marketing communication, consumer behavior, social cognition
- Keywords:MARKETING, SOCIAL PSYCHOLOGY, CONSUMER BEHAVIOUR, SOCIAL COGNITION, ADVERTISING EFFECTIVENESS, CONSUMER PSYCHOLOGY, Economics and applied economics
- Disciplines:Consumer psychology, Cognitive processes, Social perception and cognition, Advertising, Consumer behaviour, Marketing communications
- Research techniques:Experimental studies, surveys
- Users of research expertise:Researchers, practitioners, policy-makers