Publications
Can organizations guide employees' social media behavior? The benefits of incentive rather than restrictive social media guidelines KU Leuven Ghent University
Changing Perspectives: Managerial and Legal Considerations Regarding Crisis Communication KU Leuven Ghent University
Organizations in crisis can struggle to determine what the most effective response might be. Crisis responses can range between reactive or proactive, vague or transparent, defensive or accommodative, etc. When determining a stance, organizations must take into account not only the reputational consequences of their response, but legal and financial outcomes as well. Because prior research has predominantly focused on reputational concerns, this ...
Communicating sadness: The impact of emotional crisis communication on the organizational post-crisis reputation KU Leuven Ghent University
GLOBAL CRISIS COMMUNICATION KU Leuven
Who says what during crises? A study about the interplay between gender similarity with the spokesperson and crisis response strategy KU Leuven Ghent University
This study examined the relative importance of verbal and visual cues in organizational crisis communication, focusing on the importance of gender similarity between an organizational spokesperson and stakeholders and the moderating role of the crisis response strategy used. The findings indicate that gender similarity is beneficial for organizational reputation because it enhances stakeholder& empathy toward the spokesperson. However, this ...
Is old news no news? The impact of self-disclosure by organizations in crisis KU Leuven Ghent University
© 2016 Elsevier Inc. This study examines the impact of self-disclosing incriminating information in the context of organizational crises. Study one indicates that when an organization self-discloses a crisis, participants devote less attention to subsequent negative publicity and any attention this information receives has less impact on the organizational post-crisis reputation. An interaction between crisis timing strategy and crisis ...
Domestic and international audiences of organizational crisis communication: State of the art and implications for cross-cultural crisis communication KU Leuven
© 2016 John Wiley & Sons, Inc. Despite the increasing number and relevance of both transnational organizations and international organizational crises, research on such crises from an audience-oriented perspective is rare and largely based on narrative case studies. Audience-related research on organizational crises has extensively analyzed stakeholder attribution of crisis causes, responsibility, and the effects on organizational ...