Publications
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Personality politics in Belgium University of Antwerp
Broadcasting the Orange Revolution: rhetoric of the Ukrainian media during the presidential campaign University of Antwerp
Branding the mayor: introducing political consumerism in Belgian municipal elections University of Antwerp
Personality in Belgian politics: Mrs. and Mr. No: confronting political personalities in the 2007 government formation University of Antwerp
Political impression management: how metaphors, sound bites, appearance effectiveness, and personality traits can win elections University of Antwerp
This article introduces the concepts of political impression management and perception politics. It furthermore discusses results from empirical case studies by the authors using experiments and applying recent research models. Three main points of interest will be addressed: sound bites, the effects of appearance in politics, and personality profiles in the media. According to the view of political impression management, politicians and ...