Measuring linguistic attitudes with auditory affective priming: Attitudinal variation towards varieties of Dutch KU Leuven
The objective of this work is twofold. It sets out to contribute to the study of language attitudes on a methodological as well as a descriptive level. The main goal of the study is the methodological one. Notwithstanding some exceptions (e.g. Preston 1982), quantitative language attitude research has known little methodological innovation since the introduction of the matched-guise technique in the 1960s (Lambert et al. 1960). This relative ...