The CNAME of the Game: Large-scale Analysis of DNS-based Tracking Evasion KU Leuven
Online tracking is a whack-a-mole game between trackers who build and monetize behavioral user profiles through intrusive data collection, and anti-tracking mechanisms, deployed as a browser extension, built-in to the browser, or as a DNS resolver. As a response to pervasive and opaque online tracking, more and more users adopt anti-tracking tools to preserve their privacy. Consequently, as the information that trackers can gather on users is ...