Convenience foods, as portrayed by a consumer organisation. Test-Aankoop/Test-Achats (1960–1995) Vrije Universiteit Brussel
Food choice, both today and in the past, is driven by a broad range of interacting factors, in which culture is centrally placed. This paper will assess convenience foods by means of a qualitative analysis of comparative product tests done by Belgium's largest consumer organisation Test-Aankoop/Test-Achats, and will focus on the influence of socially and culturally normative values between the years 1960 and 1995. The tests provide a unique ...