Smart Organisations Leu

Organisation profile:RUNNING A MODERN COMPANY AND ORGANIZATION REQUIRES UP-TO-DATE KNOWLEDGE OF CUSTOMER NEEDS. For example: developing and implementing a policy strategy, efficiently deploying marketing and communication resources and developing an appropriate organizational structure and personnel policy. In a rapidly changing, complex world, it is not easy to have the necessary expertise in this field at all times. The expertise centre Smart Organizations therefore wants to be a partner for companies and organizations. To this end, we can rely on extensive expertise, based on applied and practice-oriented scientific research, as well as on the many years of experience in the business world and the social field of the lecturers involved. SMART ORGANIZATIONS FOCUSES ON: Marketing Marketing communication Market research Digital Marketing Doing business Entrepreneurship and entrepreneurial spirit Social entrepreneurship (Social) Impact measurement, monitoring & evaluation Taxation HR & Organisational Development Human Resources Organisational development The researchers of Smart Organizations are specialized in the following methodologies: Eye-tracking Impact measurement Business Model Canvas Design thinking TMA and Insights Discovery Smart Organizations offers contiuing education on: Fiscal Club Digital Marketing in Social Media Mondays Female entrepreneurship in the Female Founders Academy Focus lines Marketing, consumer behavior and business communication Market research Entrepreneurship Circular and social economy (CIMIO) XPLab : gamification and new communication technologies

Keywords:Management

Disciplines:Management