Projects

This thesis presents research on measuring user engagement with online news. The work done contributes to the domain of searching for better proxies of explicit user evaluations that can be used to improve large-scale measurements of user engagement.

The text is a bundling of three papers, written as a part of the work done in the context of the PhD programme at the Faculty of Economics and Business at KU ...

Over the last decennia, we are witnessing a rise and spread in open spaces (e.g. Fablabs, maker spaces, Living labs and City labs).  The aim of these open spaces is setting up design processes to challenge existing modes of innovating, experiment with materials and with organising collectives.  Although these spaces provide people with easy access to (technical or social) infrastructures, the issue of engaging non-expert ...

Can artificial intelligence predict employee engagement? This study tests a data-driven method linking internal communication to workplace connection.

In short
How connected do employees feel to their organisation in times of hybrid work? This research supports HR and communication managers in understanding how internal communication relates to employee engagement. A method using artificial intelligence is tested in a real-life ...

The unit Clinical Pharmacology and Pharmacotherapy at KU Leuven invites applications for a PhD fellowship that bridges two EU-funded research projects. We are a dynamic research group within the Faculty of Pharmaceutical Sciences, working on various projects in regulatory science, market access, and clinical decision-making. Project Key Areas of Work UNIFIED (Unifying Framework for Patient-centred Clinical-study ...

In a rapidly changing marketplace, companies stay competitive by bringing new solutions and products to the market that meet the emerging customer needs. Research demonstrates that a small subgroup of engaged customers, called lead users, experience these needs before the rest of the marketplace and develop partial solutions that become successful products. To identify lead users in support of new product ...

Games User Research (GUR) plays a pivotal role in the rapidly evolving gaming industry, where understanding and enhancing player experience (PX) is crucial for the development of engaging and successful games. Games user researchers face challenges in understanding PX due to the subjectivity of the players, diverse player demographics, multiple gaming platforms, varied game genres, and advancements in the gaming sector. These ...

SUPER in digital mental health aims to develop guidelines for entrepreneurs and mental health organizations on how to involve end users and mental health professionals in the (transnational) development, implementation and adaptation of mental health technology.

The ESF-project ‘Providing effective social services with engagement and motivation’ (a collaboration of Hefboom, Vlaams Welzijnsverbond and SOM) aims to develop a practical tool that enhances three aspects, i.e. providing effective social services, social entrepreneurship, and enhancing the engagement and motivation of the social professionals.

The practical tool contains four modules: (1) to gain insight in the strengths, qualities, ...