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Organisation
Marketing & Strategy
Sub-organisation(s)
1 - 2 of 2
Current researchers
1 - 10 of 45 results
- Carmen ADAMS (Member)
- Yannick BAMMENS (Member)
- Maarten BROENS (Member)
- Robin CLERCKX (Member)
- Lowie CNOCKAERT (Member)
- Lotte DANIELS (Member)
- PJ DE QUEKER (Member)
- Lieve DOUCE (Member)
- Jan DRIESEN (Member)
Projects
1 - 1 of 1
- Shaping Future Stores: Unraveling the Impact of Personalized Sensory Atmospherics on Consumer BehaviorFrom16 Feb 2024 → TodayFunding: BOF - doctoral mandates
Publications
1 - 10 of 382
- How fast do Chinese firms learn and catch up? Evidence from patent citations(2014)Published in: ScientometricsISSN: 0138-9130Issue: 1Volume: 98Pages: 743 - 761
- Enriching open innovation theory and practice by strengthening the relationship with strategic thinking(2013)Pages: 15 - 25
- Applying Machine Learning to Explore Feelings about Sharing the Road with Autonomous Vehicles as a Bicyclist or as a Pedestrian(2022)Published in: SustainabilityISSN: 2071-1050Issue: 3Volume: 14
- Business Model Innovation and Value-creation: The Triadic Way(2018)Published in: Journal of Service ManagementISSN: 1757-5818Issue: 5Volume: 29Pages: 883 - 906
- MaaS modelling: a review of factors, customers' profiles, choices and business models(2023)Published in: European transport research reviewISSN: 1867-0717Issue: 1Volume: 15
- Where is the potential for deep (energy) renovations? A large-scale study of the renovation activities of Belgian households between 2018 and 2022(2025)Published in: Energy and buildingsISSN: 0378-7788Volume: 328
- Touching the void: exploring consumer perspectives on touch-enabling technologies in online retailing(2017)Published in: International Journal of Retail & Distribution ManagementISSN: 0959-0552Issue: 7-8Volume: 45Pages: 892 - 909
- Solar Cooking in Senegalese Villages: an Application of Best-Worst Scaling(2014)Published in: Energy PolicyISSN: 0301-4215Volume: 67Pages: 447 - 458
- New Frontiers in Open Innovation(2014)Number of pages: 368
- IP Models to Orchestrate Innovation Ecosystems: IMEC, A PUBLIC RESEARCH INSTITUTE IN NANO-ELECTRONICS(2013)Published in: California Management ReviewISSN: 0008-1256Issue: 4Volume: 55Pages: 51 - 64